Caxiam History 101.

Ready?

Once Ethan and I started to outline the long-term vision of our collaboration and the benefits of a merger in early 2004, establishing a new company was the next big challenge on our list.

Now I’d love to reveal some elaborate brainstorm that lasted months, and I hate to disappoint my inquisitive readers, but the CAXIAM name was truly an overnight phenomenon. It came to me as I was burning the midnight oil for a client in the home office of our shared town home. I energetically hopped to the whiteboard (yes, adrenaline can exist at 2 am) and the ideas began to outpour.

Continue Reading “The Birth of the CAXIAM Name and Branding”

For the past six months I’ve been agonizing over where our new office should be located.  The agony has never been related to determining what factors should be evaluated so much as it’s been related to the prioritization of these factors. I’ve always been fascinated by the idea that there is a “best” choice among any given number of options. You can imagine how difficult this has made my life considering it’s not true in most cases.

Continue Reading “An Office Move – How Hard Can It Be?”

As we prepare to move our team to Altamonte Springs in about 45 days, I wanted to quickly reflect on Caxiam’s first office space. It’s been 5 years since we toured & eventually moved into this quaint space on beautiful South Park Avenue. Our young company was growing rapidly in early 2005, and it was simply time to find office space to accommodate our team & the collaborative environment we were searching for.

This  office will certainly remain in our hearts as our company takes another step in growth. I can’t even begin to explain the foundation we built, technology we established, clients obtained, team members hired & overall process we formulated behind these closed doors. If our company was Nike, the time spent in this office would be like the release of the first Jordan’s back in 1985.

Groundbreaking and forever memorable.

Continue Reading “Building Websites for 5 years in Winter Park”