Great quote from Charles Eames.

When executed in a consistent manner, those eloquent details in a design can become a voice to your users. ”Hey, we’re glad you found us. Your user experience is important and we’ve gone the extra mile for you”. Those details can:

• Enrich the overall presentation of information
• Facilitate further understanding of hierarchy & functionality
• Entice a user to explore content
• Keep users (customers) coming back to your website with a deeper appreciation of your product or service

Here are a handful of some delicious design details I’ve stumbled upon lately.
Continue Reading “Delicious Design Details – Going the Extra Mile!”

A few months ago, Dr. Paul Dyer came to us with an idea for a site to help promote and educate users on his Sacred Path, Joyful Journey process. After some initial discovery, it was decided we’d start with a relatively straightforward WordPress blog site. This site would allow Paul to share thoughts, ideas and resources while encouraging discussion from the user community.

Since that time the site has evolved into a comprehensive resource for people to find true meaning and happiness in their lives, and Caxiam Group’s relationship with Paul has evolved into that of a true friend to the team. We are grateful for the opportunity to work with Paul, and are proud to present some of the results of our relationship. Continue Reading “Introducing PaulDyer.com”

I’ve always enjoyed the art of infographics – especially ones that are well done. It’s not a cakewalk to take complex data & information and design a graphic that is not only easily digestible, but engaging & aesthetically pleasing.

GOOD.is may be one of the best organizations when it comes to infographic design. There’s some top notch stuff there, and I could spend hours browsing through their archive.

Recently, I found some fantastic SEO infographics on Elliance’s website. Whether you’re an SEO expert, an ameatur looking to boost your knowledge, or know nothing about how Search Engine Optimization works – I think you’ll find the below infographics helpful and/or interesting.

Continue Reading “Inspiration – SEO Infographics”

From the day I was introduced to Adobe Photoshop back in 1999, I was hooked. It’s one of the tools of the trade that can keep me up till 3 am with a caffeinated energy drink, playing air guitar when I make creative headway on a client’s project.

The software keeps me humble with its vast complexity, and there’s just SOMETHING about watching a concept come to life that brings an indescribable sense of accomplishment. I do believe if clients witnessed my energy level during a “cranking night” (that’s a 2E reference), they might begin to look at me differently.

Continue Reading “One Designer’s Photoshop Love, Tips & Resources”

Startups. Ask me what we like to do with startups during the mood boarding process. Come on, ask me.

Ok, if you insist.

Most of the startups Caxiam works with typically fall within our Web Application Development services. An idea is born, capital is raised, and our team is brought in to help the idea come to fruition on the Web. Most of the time the client has also engaged our Discovery Phase to generate detailed requirements and construct a framework for strategy & execution. Basically, by the time mood boarding kicks off, we have a great understanding of who the customer is, how they think, and what their needs are.

Continue Reading “Mood boarding. We love it, our clients love us for it (part 2)”